At luke91, we treat the privacy and security of your personal data with the same seriousness that we apply to fair play and fast PKR payouts. This Privacy Policy sets out in clear, plain terms exactly what personal information we collect from Pakistani players, how we use it, who we share it with, and the rights you hold over your own data. Reading this policy in full before registering your luke91 account is strongly recommended.
Last Updated: January 2026luke91 is committed to transparent, lawful data handling.
These six principles guide every data decision we make at luke91. They summarise the full policy below — please read the complete document for all details.
luke91 will always tell you what data we collect, why we collect it, and how long we keep it. There are no hidden data practices. Every category of data we process is described in this policy in plain English so that Pakistani players can make fully informed decisions.
We only collect personal data that is necessary for the specific purposes described in this policy — account management, payment processing, identity verification, regulatory compliance, and improving your gaming experience. We do not collect data speculatively or for undefined future uses.
All personal data held by luke91 is protected by 256-bit SSL encryption during transmission and AES-256 encryption at rest. Access to Member data is restricted to authorised personnel on a strict need-to-know basis. Security audits are conducted regularly across all data systems.
luke91 does not sell, rent, or trade your personal data to third-party marketers or data brokers. Your information is shared only with regulated service providers who are contractually bound to handle it in compliance with applicable data protection standards — and only where strictly necessary.
Every category of personal data processed by luke91 has a documented lawful basis — whether that is contractual necessity, legal obligation, legitimate interest, or your explicit consent. We do not process personal data without a valid legal basis as required under our international licensing obligations.
Your right to access, correct, restrict, and delete your personal data is not just stated in this policy — it is actively supported. Submit a data request to our support team at any time and we will respond within the timeframes set out in this policy, without unnecessary barriers or delays.
luke91 is an internationally licensed online gaming and sports betting platform accessible at luke91.org. References in this Privacy Policy to "luke91", "the Company", "we", "us", or "our" refer to the operating entity behind the luke91 platform. References to "you", "the Member", or "the User" refer to any individual who accesses or uses the luke91 platform, whether as a registered Member or as a visitor.
As the operator of the luke91 platform, the Company acts as the data controller in respect of all personal data collected through the platform. This means we determine the purposes and means by which your personal data is processed. Where we engage third-party service providers to process data on our behalf, those providers act as data processors and are subject to contractual obligations that govern how they may handle your data.
For any privacy-related queries, requests, or complaints, you may contact our Data Protection team via the support channels listed in Section 15 of this policy.
luke91 collects personal data across several categories. The specific data points collected depend on the nature of your interaction with the platform:
luke91 does not store full payment card numbers or CVV codes. Payment card processing, where applicable, is handled entirely by certified third-party payment processors operating under applicable financial security standards.
luke91 collects personal data through the following means:
luke91 processes your personal data for the following specific purposes:
| Purpose | Data Used |
|---|---|
| Creating and managing your luke91 Member account | Registration data, device data |
| Verifying your identity and age (21+ compliance) | KYC documents, registration data |
| Processing deposits and withdrawals in PKR | Payment data, KYC data |
| Delivering gaming and sports betting services | Gaming activity data, account data |
| Anti-money laundering (AML) and fraud prevention | Payment data, KYC data, technical data |
| Responsible gaming monitoring and interventions | Gaming activity data, account settings |
| Sending transactional account communications | Email address, phone number |
| Sending promotional communications (with consent) | Email address, gaming preferences |
| Improving platform performance and user experience | Technical data, gaming activity data |
| Complying with regulatory and licensing obligations | All categories as required |
luke91 only processes your personal data where we have a valid legal basis for doing so. The legal bases we rely upon are as follows:
luke91 does not sell, rent, or trade your personal data to any third party for their own marketing purposes. We share personal data only in the following circumstances and only to the extent strictly necessary:
We share data with carefully selected third-party service providers who assist us in operating the luke91 platform. These include payment processors (including JazzCash, EasyPaisa, and banking partners), identity verification and KYC service providers, fraud detection and AML screening providers, cloud hosting and data storage providers, and customer support platform providers. All such providers are bound by data processing agreements that restrict their use of your data solely to the services they provide to luke91.
luke91 may be required to disclose personal data to regulatory bodies, licensing authorities, law enforcement agencies, courts, or other governmental bodies where required by applicable law, court order, or regulatory directive. In such cases, we will disclose only the minimum data required to satisfy the legal obligation.
In the event of a merger, acquisition, restructuring, or sale of all or part of the Company's assets, Member personal data may form part of the transferred assets. In such circumstances, luke91 will provide advance notice to affected Members and ensure that the acquiring entity assumes equivalent privacy obligations.
Outside of the situations described above, luke91 will share your personal data with third parties only where you have given your explicit prior consent to such sharing.
luke91 operates as an internationally licensed platform, and as a result, some of your personal data may be transferred to, stored, or processed in countries outside Pakistan. Where such transfers occur, luke91 ensures that appropriate safeguards are in place to protect your data to a standard equivalent to the protections described in this policy.
Safeguards used for international data transfers include contractual data transfer agreements with all receiving entities, as well as transfer only to jurisdictions that maintain adequate data protection frameworks recognised under our licensing regime. luke91 will not transfer your personal data to any jurisdiction that does not offer a comparable level of data protection without first obtaining your explicit consent.
luke91 retains personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law and our licensing obligations. The following general retention periods apply:
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised such that it can no longer be attributed to any individual Member.
luke91 uses cookies and similar tracking technologies on our platform to provide core functionality, improve performance, and — where you have consented — to personalise your experience and deliver relevant promotional content.
You can manage your cookie preferences at any time through the cookie consent banner displayed on your first visit to the luke91 platform, or through your browser settings. Please note that disabling strictly necessary cookies will impair the functionality of the platform. Disabling performance or marketing cookies will not affect your ability to place bets, play games, or make transactions.
As a Member of the luke91 platform, you hold the following rights in respect of your personal data. To exercise any of these rights, please contact our Data Protection team via the support channels in Section 15. We will respond to all valid requests within 30 calendar days.
You have the right to request a copy of all personal data that luke91 holds about you. We will provide this in a structured, commonly used, and machine-readable format upon request.
If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected. Many data points can be updated directly through your luke91 account profile.
You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, where you withdraw consent, or where the processing has no other lawful basis. Note that this right is subject to our legal retention obligations described in Section 8.
You may request that we temporarily suspend the processing of your personal data in certain circumstances — for example, while a rectification request is being assessed, or where you contest the lawfulness of our processing.
Where processing is based on your consent or on contractual necessity and carried out by automated means, you have the right to receive your personal data in a structured, machine-readable format and to transmit it to another controller.
You have the right to object to the processing of your personal data where that processing is based on legitimate interests, including profiling for marketing purposes. Where you object to marketing communications, we will action your request immediately and no further marketing will be sent.
The luke91 platform is strictly intended for adults aged 21 years and above. We do not knowingly collect, process, or store personal data relating to individuals under the age of 21. If we become aware that personal data has been collected from a person under the age of 21, we will immediately suspend the associated account, delete all related personal data, and — where deposits have been made — arrange for the return of funds in accordance with our underage account procedures.
Parents and guardians are encouraged to make use of parental control software and content filtering tools to prevent underage individuals from accessing online gambling platforms. If you believe a minor has registered on luke91, please contact our support team immediately.
luke91 implements a comprehensive suite of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. Key measures include:
While luke91 takes all reasonable steps to protect your personal data, no system is completely immune from security threats. In the event of a data breach that poses a risk to your rights and freedoms, luke91 will notify you and the relevant regulatory authorities within the timeframes required by applicable law.
The luke91 platform may from time to time contain links to third-party websites, including payment provider portals and responsible gaming information resources. This Privacy Policy applies solely to data collected and processed by luke91. We have no control over and accept no responsibility for the privacy practices of any third-party websites. We encourage you to review the privacy policy of any third-party site before submitting personal data to it.
luke91 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, regulatory requirements, or the structure of our business. The date of the most recent revision is displayed at the top of this page.
Where changes are material — meaning they significantly affect how we use your data or the rights available to you — luke91 will provide advance notice via the email address registered on your account, no later than 14 days before the changes take effect. For non-material changes, the updated policy will simply be published on this page.
Your continued use of the luke91 platform following the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with the changes, you should stop using the platform and may request closure of your account in accordance with our account closure procedures.
If you have any questions, concerns, or requests relating to this Privacy Policy or the way in which luke91 handles your personal data, please contact our Data Protection and Support team through the following channels:
For formal data rights requests (access, rectification, erasure, portability, objection), please use the subject line "Data Rights Request" in your communication and include your registered email address so that we can verify your identity and locate your account records efficiently.
luke91 aims to acknowledge all privacy-related enquiries within 24 hours and to resolve them fully within 30 calendar days. Complex cases involving data subject access requests or erasure obligations may occasionally require additional time, in which case we will keep you informed of progress throughout.
Now that you know exactly how luke91 protects your personal information, join hundreds of thousands of Pakistani players who trust us with their gaming. Fast PKR payouts, live cricket betting, and top-tier slots — all backed by serious data security. 21+ only.